Why billable hours matter most
Selling, admin, learning and invoicing all take time you can’t bill. If you plan on billing every working hour, your rate will be too low. Be realistic about how many hours a week clients will actually pay for.
From minimum rate to market rate
- Check what similar specialists charge in your market.
- Consider fixed fees or retainers for repeat work. See pricing models explained.
- Review your rates at least once a year.
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Last updated: 16 October 2026